# Lafarge

URL: https://www.poleetic.com/en/blog/portfolio-items/lafarge/
Date: 2017-01-01
Last modified: 2022-12-26
Author: admin

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## Implementation & participation of design concept and communication strategy development for the Lafarge  group Corporate website.

**Internet:**

- Identification of needs and expectations, interface between communication department and the other stakeholders

- Definition of accessiblity needs and referencing optimization

- Realization of a crisis website and crisis procedures setup

- Setup of a custom content management system (CMS)

- Implementation of content deployment on 140 websites

**Intranet:**

- Webmastering

- Rebranding deployement (x3)

- Buiding of a website factory for the countries’ intranet

- Buiding of an exchange tool factory (forum, blog…)

- Creation of functionalities for readers engagement (comments, likes, notes, surveys)

- Internal video streaming

**Project management:**

- Specifications

- Feasibility studies

- Steering committees animation

- Testing and corrections

**Performance:**

- Acquisition of more than 50,000 visitors the first year

- Ranked 1st french corporate website and 42nd european (Web Ranking study)

- 1st CAC 40 website awarded Silver Accessiweb

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Source: https://www.poleetic.com/en/blog/portfolio-items/lafarge/
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