Implementation & participation of design concept and communication strategy development for the Lafarge group Corporate website.
Internet:
- Identification of needs and expectations, interface between communication department and the other stakeholders
- Definition of accessiblity needs and referencing optimization
- Realization of a crisis website and crisis procedures setup
- Setup of a custom content management system (CMS)
- Implementation of content deployment on 140 websites
Intranet:
- Webmastering
- Rebranding deployement (x3)
- Buiding of a website factory for the countries’ intranet
- Buiding of an exchange tool factory (forum, blog…)
- Creation of functionalities for readers engagement (comments, likes, notes, surveys)
- Internal video streaming
Project management:
- Specifications
- Feasibility studies
- Steering committees animation
- Testing and corrections
Performance:
- Acquisition of more than 50,000 visitors the first year
- Ranked 1st french corporate website and 42nd european (Web Ranking study)
- 1st CAC 40 website awarded Silver Accessiweb