trends

Trends: Observe, Anticipate, Get Inspired

In a constantly evolving digital world, spotting trends is essential to stay relevant, creative and competitive. This section gathers our insights on emerging movements, shifting behaviours, consumer expectations, and the early signals of tomorrow’s changes.

From new communication formats to design shifts, social innovation and digital transformation, each article is crafted to give you a step ahead — with structured, informed, and accessible analysis. We’re not chasing trends for the sake of it; we aim to understand what makes them meaningful, lasting or truly influential.

At Poleetic, this active trendwatching fuels our strategic thinking and informs our practical recommendations. It helps us connect brands to their time and spot opportunities before they become mainstream.

Welcome to this section designed to spark your curiosity, sharpen your perspective and guide your future decisions.

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How to write a press release? digital or not….

2025-03-26T10:31:44+00:00January 14, 2022|Categories: Find out more, Project Management, trends|

A well-written press release can help build relationships, manage brand image and improve SEO. cerci is a translation of the excellent ahrefs article: https://ahrefs.com/blog/how-to-write-a-press-release/ Here's everything you need to know about press releases, including a step-by-step guide to writing a good one : What is a press release? When to use a press release

Becoming an IT freelancer is an ecological act!?!

2025-03-26T10:35:26+00:00February 18, 2020|Categories: Find out more, Innovation, trends, Tribune|

For several months now, in almost all our presentations/recommendations, we've been adding an ecological and carbon footprint component to the devices. Multiplying server redundancy to avoid a potential risk has not only a cost, but also an ecological footprint. Did you know that if IT were a country, it would rank 3rd in terms

Lemoine Report: The main learnings

2023-09-19T07:03:04+00:00November 7, 2014|Categories: Digital Governance, trends, Trends, Uncategorized|

Digital is one of the priority issues for the government since 2013. No less than 3 Ministries mandated Philippe Lemoine to identify the digital transformation drivers for France. The recommendations from 7 November are in the hands of Axelle Lemaire , the Chief Digital Officer of France, which informed the report expected from the

Digital Governance: optimize the password

2023-09-19T07:04:22+00:00July 9, 2014|Categories: Digital Governance, Poleetic, Project Management, Security, trends, Uncategorized|

The password, a little chain of characters that everyone use everyday, represents a very serious topic for cyber-security actors. A good password governance for companies requires a clear policy, shared with every stakeholder and monitored through a regular and automatized process. More and more services used by companies and now available online, making these